FAQs

Q: What’s the difference between this and event planning?
A: Event planning is about a single event. Program development is about designing a recurring rhythm — a full calendar or ongoing experience that evolves over time.

Q: Who is this service best for?
A: Brands, venues, and teams who want to build meaningful engagement through recurring gatherings — not just one moment, but many.

Q: Can you help with staffing and ambassador models too?
A: Yes! We help design the structure, team roles, and feedback systems that keep a program running smoothly and sustainably.

Our step-by-step process for building lasting event programs.

We make it easy to turn your gathering goals into a thoughtful, revenue-generating program. Here’s what to expect:

1. Complimentary Consultation

We start with a quick call to learn about your vision and share how we can help.

2. Custom Proposal

You’ll receive a tailored plan with scope, pricing, and timeline. Once revisions are made, we’ll send over a contract.

3. Discovery

We meet with you and your team, review your customer base, values, and trends to ground the strategy in your world. The length of discovery is dependent on program needs.

4. Program Plan

You’ll get a clear, actionable blueprint including event structure, profit projections, and an implementation roadmap.

5. Refinement

We’ll collaborate on two final edits to make sure everything aligns with your needs and capacity.

6. Execution Options

Once the plan is approved, you choose the path that fits you best:

• We train your team to run the program

• We lead execution directly

• Or we support your team with ongoing consulting

Whether you’re launching a new series or scaling something that’s already working, we’ll help you build a program that people come back for — again and again.

Pricing built to reflect the depth & customization brought to every program.

We offer flexible options depending on your goals, team capacity, and level of support needed.

Program Development Package

Starting at $3,500
Ideal for brands, venues, or small teams looking to build a seasonal or ongoing event program from the ground up.

Includes:

• Complimentary consultation

• Custom proposal with 2 rounds of revisions

• Discovery sessions with leadership and/or team

• Customer + brand profile review

• Market trends + values integration

• Event structure design (cadence, format, themes)

• Revenue and profit projections

• Implementation roadmap

• Final proposal delivery with 2 rounds of edits

Special Pricing

We proudly offer sliding scale or reduced rates for nonprofits and small businesses working to create more connected, values-aligned communities. Let us know your situation — we’re happy to work with you.

Bundles & Custom Quotes

Every project is different. We offer custom pricing for multi-location programs, large-scale calendars, and hybrid roles where strategy and execution go hand-in-hand.

Let’s build something that works for you and your people.